Vision Doesn’t Start Where Customer Requests End

Product leaders often feel that if their roadmap focuses primarily on addressing customer requests, something is wrong. They want to bring in vision, innovation, and forward thinking. But this split creates unnecessary guilt and pulls teams away from the real work of building product strength.

The Frame That Turns Strategic Chaos Into a Clear Narrative

The hardest part of building a roadmap isn’t prioritization. It’s starting from chaos and shaping it into something coherent. The key is to frame the world first. This article shows three practical narratives to help you do it.

Three Reasons to Insist on Outcome-Based Planning

Outcome-based roadmaps are considered the best practice; however, they are not as common as you would expect. While the idea is nice, implementation is much trickier, and many companies revert to simple feature stacking instead. Here are three reasons not to give up and stick to the important principle of working with outcomes.