Measuring Product-Market Fit in B2B

Product-market fit in B2B isn’t something you can just feel your way into – you’ve got to measure your way there, even if your numbers are small. And honestly, it’s not about fancy dashboards; It’s about noticing real signals. Are people leaning in? Are deals moving forward? That’s what matters. Pirate Metrics helps you track this, even across long sales cycles and complex buyer journeys. Let’s take a look at how to apply it.

How to Quickly Adjust Your Strategy to a New Reality

Since the world has gradually emerged from the COVID crisis, businesses are rethinking their direction. With ongoing changes—tech booms, recessions, and geopolitical events—the need to adapt quickly has only grown stronger. Strategy isn’t static; it’s a continuous process that demands rapid adaptation. Here’s how to do it quickly and effectively.

Strategy Is an Everyday Task

Just like blending life into work brings balance, strategy work must blend into daily tasks. Start with these simple practices to build clarity, alignment, and smarter decisions every day.

3 Key Lessons From My First Product Role

My first product role shaped how I lead. I learned about true ownership, deep business impact, and competition that goes beyond features. Working with a visionary CEO in a product-led company taught me lessons that still guide me. PMs, are you embracing these to drive real impact?

How to Help Your Company “Speak” Strategy

Many product leaders complain that the company doesn’t have a strategy. But strategy is a mindset, and if you want to help your company get there, it starts with everyday discussions. Here’s how to make strategy a core part of the company culture.

The Mistakes You Can and Can’t Afford to Make

We all make mistakes—some help us grow, while others can chip away at trust and success. Here’s how to recognize which mistakes you can afford to make, which ones you can’t, and find the right balance in product management.

Let’s Talk About Faster Horses

There is no way to succeed without talking to customers. But whenever I say that, people bring up the famous quote about ‘faster horses.’ Whether the quote itself is authentic or not, you shouldn’t take it as an excuse not to talk to your customers. Instead, you should know how to do so and what to ask. Here are the concepts that you need to be aware of.

Three Reasons to Insist on Outcome-Based Planning

Outcome-based roadmaps are considered the best practice; however, they are not as common as you would expect. While the idea is nice, implementation is much trickier, and many companies revert to simple feature stacking instead. Here are three reasons not to give up and stick to the important principle of working with outcomes.

How Watching HBO’s Chernobyl Can Help You Become a Better Product Leader

Product people at all levels need to be great storytellers. Since communication is our primary tool, we need to use it smartly to achieve the desired results and impact. However, our world is typically not so easy to explain, so great storytelling starts with knowing what you want to say. Here is a method that will help you get there.

They Don’t Understand Your Role as a Product Leader. But Do You?

Photo by alphaartinan

The role of the product leader goes far beyond managing the product department. Unfortunately, in most companies, there is no one who can tell you that, simply because they haven’t seen it before. Here is your true responsibility as a product leader so that it’s no longer a secret.

Building Trust Around Customer Requests

Dealing with customer requests is not always easy. Who owns these requests? Who gets to decide? And how do you say no when it has implications? It all starts with the right mindset and thinking framework. Here is a good way to approach it.

Why Great Products Aren’t Always Successful

Photo by felix960588

Having a great product – one that customers really love, is important, but it is not enough to ensure the product’s success. There are other things that need to happen, and not all of them are in your hands or even in the company’s hands. Here are a few pitfalls to avoid.

Registration for the 11th

CPO Bootcamp

in now open!

Registration for the 11th

CPO Bootcamp

is now open!

A special earlybirds discount:

10% off

the early registration price,

until April 13th.